“La Velada del año 2” was a phenomenon both off and online, reaching historic viewing numbers on twitch with peaks of 3.356.074 spectators following the boxing matches and live performances hosted by Ibai. Over the 5 hours duration of the event, Ibai added 426 thousand new followers and 45 thousand subscribers, numbers that show us his expertise in turning this event into digital gold.
Offline, the event filled the Pabellón Olímpico de Badalona with 10.000 spectators, a string of VIPs related to gaming and streaming world as well as performances by trending artists such as Rels B, Nicki Nicole, Duki, Quevedo & Bizarrap.
LD Eventos took care of different production areas of the event, such as technical requirements, backstage and logistics, in coordination with the arena and key suppliers. An new event format, where we could apply our expertise in other large scale sporting, music and televised events.
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Tags
- boxing event
- corporate
- streaming event
- twitch
- youtubers